State of Rio beats record international tourists and approaches 2 million in 2025!

The State of Rio de Janeiro is still on high in international tourism. In October alone, more than 164 thousand foreign visitors arrived in the city, an increase of 26.6% compared to the same month of 2024, when it was about 130 thousand. The data is from Embratur (Brazilian Agency for International Tourism Promotion), in partnership with the Ministry of Tourism and the Federal Police.

From January to October this year, the state received more than 1.7 million international tourists, number 49% higher than in the same period of 2024, when there were 1.2 million visitors from abroad. According to Embratur's president, Marcelo Freixo, the state has set successive records and is consolidated as one of the country's most sought-after destinations.

Brazil also beats record. Our country is in fashion!

International tourism in Brazil is experiencing a historic moment. From January to October 2025, the country has already received 7.68 million foreign visitors, a growth of 42.2% compared to 2024. It is the largest number ever recorded for the first ten months of the year.

Only in October, the country registered 587 thousand arrivals, an increase of 15.4% compared to the same month of the previous year.

Where do tourists who visit Brazil come from?

Argentina continues in the lead, with 3 million visitors between January and October, growth of 85.4% compared to 2024. Then they appear:

Chile — 661.850 tourists (+27.7%)

United States — 614.348 tourists (+7.3 %)

Uruguay — 453.633 tourists (+37.2%)

Paraguay — 421.886 tourists (+14.2%)

And the movement won't stop!

In the coming months, Rio de Janeiro will be the scene of major cultural, sporting and corporate events, reinforcing its role as the capital of the big events and preferred destination of travelers from all over the world. You want to know what's coming? Follow the full schedule in our Events Calendar I'm sorry.