Rio de Janeiro: records and charms that attract the whole world

Wonderful city full of charms and visitors!

Rio, the main gateway of international tourists in Brazil, is beating records! From January to September 2025, the number of visitors has already exceeded the same period of last year, and until the years 2014 and 2016, when Rio received the World Cup and the Olympics.

And there's more: tourism around here is still warm, with a calendar full of events. If Niterói and Rio conquer the headquarters of the Pan American Games of 2031, the movement will only grow further!

According to the Brazilian Agency for International Tourism Promotion (Embratur), more than 1.6 million foreign tourists have passed through Rio in these nine months, with Argentines, Chileans, Americans, Uruguayans and French at the top of the list. This figure represents an increase of more than 50% over last year. Brazil is also celebrating: for the first time, the country has exceeded 7 million international tourists in this period.

In addition to carnaval and réveillon, other events, such as international shows at Copacabana Beach, help keep the city full up to the low season.

Tom Jobim International Airport (Galleon), the main gateway for foreign visitors, recorded a 27% increase in international flights. And those who prefer to arrive by the sea are also partying: the cruise season begins on Saturday (11), with 86 dockings at Pier Mauá until April 2026. The first ship to arrive will be the luxurious Scenic Ellipse, entitled to submarine and helicopter on board!

More visitors mean more economy: Fecommerce estimates that, in 2025, national and international tourists will spend R$ 10.6 billion in the state.

And don't stop there! Business tourism is also on the rise. By 2027, Riocentro will host eight major unprecedented conventions in Brazil.

You want to get into everything that's going on in town? Check out the Official Events Calendar!