Rio attracts foreigners to Brazil outside the high season, according to Booking. with

According to a survey of Booking. with, one of the largest hotel reservation platforms, season rentals, flights and tourist services, Brazil has gained prominence as a destination for international travelers during the low season. Platform data indicate a significant increase in searches by foreign tourists by Brazilian cities in September 2025, a period considered of low season. The study analyzed surveys conducted between June 1 and August 18, 2025, for stays with check-in between September 1 and 30. It is noteworthy that the numbers reflect the volume of searches, not necessarily confirmed reserves.

Among the five Brazilian destinations most sought after by foreign tourists, Rio de Janeiro leads, with a 50% increase in search. Then São Paulo appears, with an increase of 208%; Buzios, with a 19% discharge; Florianópolis, with a 46% advance; and Porto de Galinhas, which recorded a growth of 108% compared to the same period of the previous year.

Check out the Brazilian destinations most sought by foreigners in Booking. with for travel in September 2025:

ROCHESTER, TX (Spanish only), Coliseum St.

JUNE 29 - 24

ROCHESTER, CA (Spanish only), Coliseum, Coliseum Dr.

C.E.

BELGIUM, CA (Spanish only), Assembly Hall of Jehovah’s Witnesses.

In the internal market, Brazilians show preference for large urban centers and beach destinations. The five most wanted places for travel in September are: São Paulo, SP (+18%); Rio de Janeiro, RJ; Porto de Galinhas, PE (+45%); João Pessoa, PB (+42%); and Maceió, AL (+24%).

* The data refer to the searches made in Booking. with by brazilians between June 1 and August 18, 2025, for trips in September of the same year. The survey considers the volume of searches for accommodations and does not indicate effective reservations.